New Era

Rep Your Team, Rep Your City

Whether you're from Atlanta, NYC, or the Windy City, our New Era hats have something for everyone. Plus, with a robust collection of MLB hats from your favorite teams, you can cheer on your favorite players in style year-round.

Not a fan of any particular team, but still love New Era? Not to worry! With our trendsetting New Era x Fear of God hat styles, you'll look cool and casual in no time.

Feel Like a Player

Ever dreamt of making it to the Big Leagues? Us too. With our New Era caps, you can look and dress just like your favorite player. From the 59Fifty Authentic LP Cap silhouette that is ready for any and every activity, to the iconic 59Fifty fitted cap that is street-style approved, to the 9Forty Adjustable Cap silhouette that works just as hard as you, we've got styles for everyone.

Looking for even more style and flair? With limited-edition collaborations, throwback styles, and even alternative hats celebrating Pride, show your personality and style with New Era.

Small Details. Unmatched Quality.

If it isn't a perfect hat, it isn't New Era. With our exclusive collection of New Era caps, every silhouette and style has been obsessed over to ensure perfection. From raised embroidery and clean stitching, to a sweat-wicking performance sweatband, and even shrink-resistant fabric, no detail has been ignored.

Did We Mention Unbeatable Prices?

Sure, New Era's styles assortment of styles and silhouettes is iconic. However, what makes our Footaction collection even more special is the unbeatable prices. But these deals won't last forever. Rep your team and cop yours today!

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