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adidas Originals Tubular Shoes

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From Local Business to Worldwide Phenomenon

By humble way of his mother’s laundry room, Adi Dassler brought adidas to life in post-WWI Germany — first creating athletic shoes and sportswear and later building out the Dassler Brothers Shoe Factory with his brother, Rudolf. The beginning of modern footwear and the merging of athletics and style as we know it today, adidas has made its mark and the world has never looked back.